Click the Campaign URL settings drop-down menu and choose the verified domain you want to use.Click the Manage Audience drop-down and choose Settings.If you have more than one audience, click the Current audience drop-down and choose the one you want to work with.To update the campaign URLs for an existing audience, follow these steps. We'll ask you to customize your campaign URLs with a verified domain when you create a new audience in your account. You might want to shorten and simplify your URL by removing stop words like "and" or "the." These words usually aren't vital to readers' comprehension of the URL, but you should take readability and length into consideration when deciding whether you should remove them. When you customize your URL, use complete words, and avoid seemingly meaningless numbers and symbols. They have long strings of numbers and special characters and don't tell you much about where the link will take you. Focus on your keywords and vital information. If your URL is much longer than that, think about how you could rewrite it. We tend to digest information quickly online, so effective URLs tend to be about 50-60 characters total. Your URL should tell your audience where they're going when they click your link, so it's usually a good idea to customize your URL with the subject line of your email, or the main header of your campaign. Here are a few tips on crafting effective URLs to help you get the most out of this feature. The main benefit of customizable campaign URLs is to make them more recognizable to your audience. If we receive a complaint that you're using a domain name or other intellectual property that you don't have the right to use, we will investigate the complaint and may suspend or terminate your account for violating our policies. Mailchi.mp/pottedplanter/succulent-starter-setĪccording to our Terms of Use and Copyright and Trademark Policy, you must be authorized to use any domain names, trademarks, or copyrights you include in your URLs. Here's an example of what a campaign URL that includes a verified domain might look like. You'll be prompted to do this when you create a new audience, or you can update the URLs for an existing audience in the audience settings or on the Share your campaign section of the Campaign Builder. By default, URLs include the verified domain from the audience's From email address.īranding your URLs with a verified email domain is done on a per-audience basis. This helps promote your brand and make your URLs more recognizable to your audience when you share them online. In addition to the subject line part of the URL, paid users can edit campaign URLs with a verified domain. Mailchi.mp/65346a1f4def/succulent-starter-set Paid accounts Here's an example of what a campaign URL could look like for a free account. By default, we'll use the subject line for your email for this part of the URL. This can't be customized unless you upgrade to a paid account.Īll Mailchimp users can edit the email subject line part of their campaign page URLs, regardless of their account type, on the Subject section of the Campaign Builder. Free Accountsįor free account users, the identifier part of the campaign URL is an alpha-numeric string that's randomly generated when the campaign is sent. Your customization options depend on your account type. The second part of the campaign URL defaults to your email subject line. The first is an identifier unique to your audience, and the second points to a specific sent campaign. Parts of the campaign URL for a sent campaign are customizable.Īll campaign URLs include the domain mailchi.mp, and a URL path that's split into two parts. A campaign page is the browser-based version of a sent campaign.
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